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Images
Photography serves as a vital component within the +MORE visual identity system. When utilised effectively, it enables us to craft communications that deeply resonate with our audience, both on a personal and professional level.
Style
Strive for true-to-life photography in all our visuals. Remember the following style principles:
Atmosphere
With carefully controlled lighting and shadow play, these images convey depth and emotion, adding an element of personality to any narrative.
Moments
Capture snapshots of real-life work experiences, showcasing the essence of the +MORE network and celebrating our people
Candidness
Opt for candid photography over staged shots to convey genuine moments and minimise a forced feel.
People
Our workplace imagery showcases people in action within our vibrant environment, whether in well lit offices or bustling workspaces.
Totem images
The totem is an expression of our brand values and can be used as an abstract visual device across all of our branded collateral.
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